Advertising Layout For Maximum Google AdSense Revenue

The layout of advertising campaigns is also important. If you go to the Google AdSense help area, they have a "heat map" that shows the different areas and their probability of higher performance on a scale of 1 to 5. Number 1 is right smack in the middle of the page, where they list the primary content should end up. Next up is directly to the left of that area. Google, interestingly enough, thinks the top left corner is number three, along with the top of the page, the bottom left, and the middle right. The top right of the page is the weakest area to advertise, according to Google. But, even they believe that this map shouldn't be used to determine where to put your ads, only to know what the average profitable layout might end up being. The problem is that there is no "average" site on the WWW. They're all unique.

What makes a site unique is the demographic it attracts, the niche it has developed, and the types of products and services it offers. So, even if the heat map can give you a general idea of what works most of the time, it doesn't mean it will work for your site. You have to try a few strategies and then track them carefully to see what is working best for your audience and target niche.

People also want to figure out what size advertisement and whether multiple ads are better than single product ads. Again, it all depends on some testing for your particular site. It is known that multiple ads tend to serve up cheaper ads because there are more of them. However, if you are in a great niche, that may not be such a problem. I can tell you what has worked for me, but that may be different for your site as your audience and niche will be different.

So, to recap...

What is the best place to put your advert on your blog to attract best CTR?

At the beginning of your blog, above the fold like my blog, and to a certain extent you can also put another advert below the article as many people finish reading the article and then click somewhere.

Do not put a huge amount of adverts on your website, a maximum of 2 blocks is enough. Perhaps one at the beginning and one at the end.

By the way, are you a coach, consultant, entrepreneur, speaker, small business owner or online marketer who is tired of getting paid less than you are worth for your coaching and consulting?

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Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"

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